Camille Abate is a professor of law at a New York City University. She created a textbook to bring law students into a modern 21st-century courtroom. Armed with actual court cases this textbook showed how modern approaches to trial law now revolved around social media, and video. Her publishers needed a promotional video to educate potential buyers for the launch of her book. They needed a video that spoke volumes on this new approach to trial law.
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Camille and her publisher's directives wanted to create a video that was intuitive and showcased the content of her book. We used their vision and took it to the next level creating a video unlike any other in the law textbook field.a
We demonstrated the importance of the textbook, through Camille's backstory. With the usage of light, color, and sound we created captivating storytelling for a very targeted judicial demographic.